On the verge of a silicone revolution: An interview with Jim Keller – S.VP of engineering at Intel

We sat down for an Interview with "The rock star of silicon engineering", Mr. Jim Keller – S.VP of silicon engineering at Intel

Jim Keller is a senior vice president in the Technology, Systems Architecture and Client Group (TSCG) and General Manager of the Silicon Engineering Group (SEG) at Corporation. He is responsible for architecting the Silicon Engineering organization within TSCG using his impressive depth of experience and expertise.

Keller joins Intel from Tesla, where he most recently served as vice president of Autopilot and Low-Voltage Hardware. Prior to Tesla, he served as corporate vice president and chief cores architect at , where he led the development of the Zen architecture. He also previously held the role of vice president of Engineering and chief architect at P.A. Semi, which was acquired by Inc.

Jim Keller, S.VP of silicone engineering at Intel

in 2008. He led Apple’s custom low power, mobile chip efforts with the original A4 processor that powered the 4, as well as the subsequent A5 processor.

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Overall, Keller brings to Intel more than 20 years of experience in x86 and -based microarchitecture design across a broad range of platforms, including PCs, servers, mobile devices and cars.

Keller holds a bachelor’s degree in electrical engineering from Pennsylvania State University. In April 2018, Keller joined the executive top of chip giant as VP in charge of silicone engineering and upcoming architectures on which we have begun to learn.

Our website editorial was given the opportunity to meet Mr. Keller for a talk and attempt to understand where is headed as well as some hints on computing as it is today and as it will be in the near future.

The interview was held by Lior Matityahu, a member of the website’s editorial team, and a writer of hardware and technology reviews for 11 years. The initials L.M. represent the journalist and J.K stands for Kim Keller

The interview was held at Intel’s IDC9 building at campus in Haifa, where people are working hard to provide us with the next generation innovations and technologies on which we have heard over the past few months.


L.M. Let us go back several months to Intel’s Architecture Day in December, a special day that has become annual tradition for and is devoted to the technicalities of silicon rather than to other press events such as CES or IDF. It is good to know has its own day for technical issues.

J.K. the technical press is genuinely interested in how things work and they often pose some great questions. To the best of my knowledge, there is no real reason for not elaborating on the small technical details. You, as a journalist, get to learn new information, which in turn helps us learn too. This is great.

L.M. Foveros technology may be the most fundamental in the makeup and mechanism of action of silicon for the past several decades. We have never witnessed such a dramatic shift in the processor composition from one generation to the next, and one that involves stacking up silicon one on top of the other. Several days ago, released a clip that expands a little more about the structure of these processors. The clip showed controllers, cores and even DRAM in a single stack. This was the first time in computing history that DRAM was part of the stack. Would it be different for desktop computers? How does approach the alignment of the structure to the market?

J. K. Building processors or complete architecture is an intricate task with many moving parts. There are the controllers, the components, memory of different levels and different speeds… Using these tools, you can build processors for different uses and different markets. You can design them with low power consumption or higher power consumption for the bigger ones.

The range of components is wide. For each generation, there is a certain component tasked with resolving specific issues because the location of the problem or the bottleneck change and there is always a tradeoff by using a specific component. is defined as having two active silicon layers one on top of the other. The first product we will launch will have intriguing power consumption properties as well as a unique footprint. The specific product shown in the clip has three silicon layers, each one different from the other and all three connected to one another. We are working on numerous projects right now and would use this technology in a range of ways.

The reason we decided to tell about Foveros is that people have been saying can do only one thing at a time, while we have so many things underway. This technology is realty cool and fun to share and it is going to be implemented in multiple products. It is not at all limited just for low power devices, as people may mistakenly believe. The broad I/O and the DRAM stack are two things that people have been working on for a long time, but there are technical challenges. Sometimes, the engineers want to place DRAM on the silicon but it does not work because creating the indication system is complex. High Bandwidth Memory (HBM) is a solution that places the memory next to the processor rather than on top of it with the help of a bridge. It is for this reason that I think this technology is better than anything we have had before.

L.M. I know this question has been asked many times before and that many analysts and “experts” have argued, and are still arguing that we are nearing the end of silicon as the bed for microprocessors. We have heard statements such as:”14nm is really the end” and then that “10nm and 7nm are definitely the last stop”. We have also read that “Industry is fighting the rules of physics and that the rate of functioning cores will be simply too small when on the production line.” In short, we have been told repeatedly that the development cannot possibly continue progressing in the same pace and that a new silicon bed needs to be developed. has invested a great deal in a 10mn factory in south Israel and in 7nm in its USA facilities. Where would the silicon as processor bed be a few years from now? Do you think it still has something to offer or perhaps the industry should focus on exploring the use of different beds?

J.K. Let’s see… I have been with this industry… I graduated in 1980. Sometime in the mid-1980’s I heard about Moore Law, including the projection it would end in 10 to 15 years. About 30 years into my career, I heard again that the Moore Law was going to reach a dead end in a few years. The projected end must always be far enough so that we cannot hypothesize precisely about it, but not too far, so that no one would care. The apocalyptic span for such projections is usually around 10 years, because of human psychology.

When people think about Moore Law, they usually visualize the shrinking of the lithography. It started with optical shrinking, then came the change of wavelength and now there is the EUV similar to Intel’s 7nm process being developed right now. There are many ways to improve production processes and the next decade will see these and other methods. Judging from what I have seen during my tenure, there is nothing to worry about, although the challenge always remains.

TSMC has a roadmap for 10nm, 7nm and 5nm and we too have our roadmap for 10mn, 7nm, etc. We usually name our lithography designs, which correspond with the next generation of the other lithography designs. Therefore, in terms of properties, our 10nm is more like the properties of the other 7nm on the market. It is important for us to keep people informed about the optimization we perform on our production processes. We care more about chip speed, while others focus more on transistor density. The market keeps progressing at its own pace, sometimes faster and sometimes slower.

As regards the use of carbon, Graphene has amazing thermal conductivity properties on the Y-axis (lateral) but not so well on the Z-axis (vertical). This material is far from cheap and we have checked very well when we considered using graphene sheets in between the silicon layers, but the other direction of the vertical connection of layers is always challenging. At any given moment, there are numerous scientists around the globe who are considering additional possibilities and materials that would take microprocessors forward. When this happens one day, the media will be involved and the whole world will know about it.

You need to remember that transistors are components, which are only several hundreds of atoms high. The silicon bed is like a tray on which you place the components, but the emphasis is on the metal composition of the transistors and their various conductivity properties. Many modern products are not required to worry about a different bed. While it is interesting to explore what would have happened if the bed had been made of another substance, one needs to remember the limited presence of silicon in the process. Have you seen how thin the silicon bed of the processors is? It is so thin that heat conductivity is very easy. What concerns me is the metal composition, their patterns and the gates. These aspects are not critically dependent on the silicon bed right now and still offer large room for development.

L.M. We have been very pleased to see that is investing massive amounts of money and resources in upgrading its facilities in Israel, USA and Ireland.

J.K. is no longer in a position where it plans a completely different technology for everything every three years. Recently, we have been with 14nm, which is great technology, and then 10nm and 7nm. However, we are using the different manufacturing products for different products at the same time.

We can modify the production lines, add new ones and practically make the entire production facility much more flexible. The plants continue manufacturing since the demand is always there. We never shut down a production line for no reason. There are different performance points for different production processes and they always respond to the market demand.

L.M. one of the things that surprised us on Architecture Day is the composition of the processors that would become Sunny Cove (the series). We see that most facilities will play a part in making the new products, rather than a single factory making a single product. We believe this is excellent new regarding resource utilization, when one stack contains silicon pieces from different factories. This is something we have never seen before with processors of this kind. Could you elaborate?

J.K. This is going to happen. We have multiple designs on which we work simultaneously. Many products that could benefit from incorporating such versatility, such as network controllers, memory products, and more. We have entire teams in place commissioned with adapting the silicon to the market segment designated for those products. There are basic products such as graphic cores, controllers and chipsets, and there are the teams that create the chips themselves according to a very orderly process: “I have the main processor for this processor and that specific controller for another process that cuts costs.” This is one of the things that would lead to advanced future products and SoC’s.

You will be looking at these future processors and say, ‘Wow, there are many production processes and different parts that work together to create one big processing unit.’ This is a huge transformation. Previously, there was always the one plant that made a whole silicon chip, and then it became two factories, with one making the chipsets for the motherboards and now this upgrade, which is significant for the system.

L.M. We are moving towards a new decade of processing capabilities. I made my research and saw that you believe the future is quite wild and that no one can tell for certain how the processor world will look like in the coming decade, whether in the context of specific technology or in the context of trends. We know that a large part of how the market would behave would depend on AI and the ability to train machines with neural networks for a range of uses. Do you think AI will shift into high gear also in processors? Will AI become a significant part of the market?

J.K. Looking back at the past 20 years, in which we progressed from a single to several cores and to AI, the market has evolved in its own pace. Due to the desire for more speed and computing power, processors have developed very fast. On the other end, there is software that uses hardware in order to develop networks and perform the training.

Until recently, we were still taking the first steps into AI, a stage called ‘The AI Winter’. Only recently have we started moving forward real fast when photo element recognition became possible with the first neural networks. Only recently have the resources, people and hardware dedicated to AI begun to grow.

AI is going to become a huge part of the industry and it is just the beginning. One can use neural networks for any action in need of enhancement or prone for mistakes. I meant it when I said it would be wild. is already a central player in AI. Our hardware is present in 70% of the AI development and processing centers.

L.M. We know the presence of a graphic core is extremely important for consumers, second only to workstations and servers. We know that Mr. Raja M. Koduri (senior vice president of the Core and Visual Computing Group, and general manager of Intel Architecture, Graphics, and Software) and his people are working hard on their part. Raja has been stating that not only does Intel enters the display card field but also that this entry will be very strong. I have been privileged to play and see how the Hades Canyon NUC, a powerful mini PC with a powerful graphic is working next to the processors.

We know how strong and accessible such a solution can be when it is provided in one package from . You, much more than many other people, probably acknowledge the importance of a powerful graphic processor running next to the central processor inside a single package sold to consumers. Can we estimate such products, 100% from , will be available in the near future?

Hades Canyon board – where the magic of powerful CPU and GPU happens in a small package

J.K. Certainly. Raja and his teams are working systematically on our future products. The software side is being treated with its own focus and the hardware side too will be upgraded soon with more space in the processors. This is because the graphic has more uses besides gaming: multimedia, AI and even web browsing are all seriously powered by readily available graphical strength.

We believe advanced graphic processing is an integral part of what makes a processor usable for many people. Many of today’s software interfaces are generated with strong graphic core. Most of PC users today, regardless of how strong their processor is, expect a powerful graphic experience as well. People with a strong PC at home don’t want to go to the and work on a slow moving there.

L.M. A question that has to do more with you than with Intel: this interview will be read by many young people. What is your tip for people interested in silicon engineering or different roles in the world of micro controllers and chips?

J.K. My advice is to start their career at , of course. Chip engineering is a very diverse field. We have people working in programming, architects who make software, mechanics who work with CAD and simulation programs, circuit designers, and physics of production processes… This is a very broad area. From my experience, people who are fascinated by the way things work and are eager to know more and explore will find their way to the industry.

I was an electronics engineer who specialized in semiconductor physics. They say that to be good, you need to be good in two things and that this expands your imagination. It is important to remain passionate about your profession and to work with passionate people.

L.M. Last question: how confidently does start 2020 considering the competition and the market situation? Should consumers keep their money and wait or consider the options available to them today?

J.K. New things come into the market every year and people are always after new developments. The products we will introduce this year are good and the ones we will introduce next year will be even better. We are very confident in everything we launch. Next year looks fabulous.


HWzone would like to thank Israel for the opportunity to meet with Jim Keller and benefit from the fascinating talk. We cannot wait to see what the senior engineer and his teams will offer in the near future. Needless to say, we will keep you posted on Intel’s new products and technologies.